Enterprise Partnering

CUSTELL PartnerThe Enterprise Partnering Program

Partnering for mutual competitive advantage

Create significant business value and competitive advantage on both sides with a strong partnership style of relationship between supplier and customer.

Traditional business practice is often characterised by mistrust, lack of communication and adversarial relationships. Even in good circumstances business relationships can be low level, transaction based and contractual.

To develop partnering relationships of trust, cooperation, open communication and team work significant cultural and attitudinal change is required.

The Custell Partner program provides a methodology and system that enables two parties to improve their relationship to create trust, discover shared values and reach goals. The end result is increased competitive advantage for both parties.

“Partnering is a commitment between two or more organisations for the purpose of achieving specific business objectives by the maximising of the effectiveness of cooperation.”


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